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innovation and
entrepreneurship

Gunfire at Sea

By Sarah Booth

June 23rd, 2014 comment

This is a famous case study which highlights the challenges of introducing radical ideas into established organizations.

Click to view:

http://cs.gmu.edu/cne/pjd/TT/Sims/Sims.pdf

 

Tags: adoption and diffusion, case, discontinuity, select

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