In this TED talk Stephen Johnson explains how ideas emerge and connect to enable innovation.
Searching for innovation opportunities
Activity – Improving a service process
Think about a service process which you have been involved in recently – a visit to the bank, shopping, waiting in a restaurant, booking tickets online, etc. Now try using some of the tools below – or others you can think of – to explore ways in which this process could be improved.
Yellowberry
Yellowberry case study This case describes a start-up in the field of teenage clothing and highlights a number of themes including user-led innovation.
Local Motors
Local Motors Case Study This case explores a vibrant community of enthusiasts sharing ideas to co-create cars and other vehicles.
Frugal innovation – activity
Activity: Frugal innovation This is an approach to innovation which is based on the principle of simplification – finding solutions to a problem which solve the problem but without adding unnecessary costs or adding unwanted functions. A description can be found in the ‘Deep dive’ section of the Portal and some case examples include
Deep dive: Frugal innovation
Frugal innovation is a term increasingly used to describe an approach to innovation which is simple and sustainable. It grew out of experiences in locations where shortages of key resources required ingenious solutions to problems and where the simplicity of such innovations permits their widespread diffusion.
How to statements
How to statements A useful tool in creative problem solving is the ‘how to’ statement which provides a powerful way of reframing the problem. For example, consider the problem of a city council concerned with the amount of graffiti being scrawled on bridges, walls, trains and other surfaces. It regularly receives
Deming Wheel (PDCA cycle)
The Deming Wheel (PDCA cycle) W. Edwards Deming was one of the architects of the quality revolution which transformed the shape of manufacturing and then service industry in the late 20th century. His pioneering work on how quality could be managed as a system originally developed in the USA but it was in
Metaphor
Metaphor is a powerful tool for generating fresh insights in creative problem-solving. It helps us ‘get out of the box’ in our thinking and offers new perspectives on problems we are trying to solve. See also analogy, brainstorming
Analogies
Analogies offer a powerful way to generate new ideas based on linking similar worlds or properties to give fresh a fresh perspective. See also levels of abstraction, DOME project

Activities
- Using the 4Ps approach to explore innovation space
- Uses for ….
- Uses for …
- TRIZ
- The Way We Do Things Around Here
- Success and Failure in Innovation
- Strategic planning for implementation
- Strategic advantage through knowledge
- Strategic advantage through innovation
- SPOTS – an audit framework for new product or service development

Cases

Deeper Dives
