Suzana Moreira transcript
Transcript of Suzana Moreira interview
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Strategic Innovation
Management
Emerging markets
Deep dive: Frugal innovation
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Frugal innovation is a term increasingly used to describe an approach to innovation which is simple and sustainable. It grew out of experiences in locations where shortages of key resources required ingenious solutions to problems and where the simplicity of such innovations permits their widespread diffusion.
Suzana Moreira
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This is an interview with Suzana Moreira of Mowoza.com Originally set up as a way of connecting migrant workers with their families back home and allowing cash transfers to support purchase of food, books and other needs, the business has developed into a a simple-to-use mobile commerce service; conveniently and efficiently giving informal cross-border traders instant access
Activities
Cases
Deeper Dives
- Sector Innovation Patterns
- Search strategies for peripheral vision
- Responsible innovation framework
- Policy Deployment Cases
- Intelligent design
- High involvement innovation – deep dive
- Deep dive: Frugal innovation
- Deep dive – Supply chain learning
- Deep dive – Servitization
- Deep dive – Open and user led innovation – OUI
