Analogies offer a powerful way to generate new ideas based on linking similar worlds or properties to give fresh a fresh perspective. See also levels of abstraction, DOME project
creativity
Levels of abstraction
Levels of abstraction This is a tool to help identify new insights and solutions by searching for analagous problems in other fields. See also analogies, DOME project, cause and effect diagram, and frequency chart
Games to illustrate team working
Games for teambuilding – various activities which can be used to help develop understanding of aspects of team working such as roles, project management, group dynamics and creativity.
TRIZ
TRIZ is an approach to problem finding and solving based on a systematic analysis of problem types.
Ken Robinson on creativity
This is a link to a TED talk by Sir Ken Robinson which captures some key points about factors influencing creativity
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UK Design Council
The UK Design Council has been actively promoting a design approach to innovation for many years. On its website there is a rich set of case examples, many with video illustration.
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This is a simple activity designed to demonstrate the potential of individual and group creativity. Uses for …
How creative are you?
There is an online interactive version of this simple quiz here. Or else you can use this version: how creative are you

Activities
- Using the 4Ps approach to explore innovation space
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- TRIZ
- The Way We Do Things Around Here
- Success and Failure in Innovation
- Strategic planning for implementation
- Strategic advantage through knowledge
- Strategic advantage through innovation
- SPOTS – an audit framework for new product or service development

Cases

Deeper Dives
