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Strategic Innovation
Management

Michael Bartl

By Sarah Booth

June 23rd, 2014 comment

This is a video interview with Michael Bartl of Hyve, a German consultancy which specialises in innovation management.  It explores the use of new approaches to ‘crowdsource’ ideas and identify user needs.  There is a transcript of this interview here.

Tags: case, failure, open innovation, search, sources of innovation, success

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