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A Case Study on FringeSport CrossFit is a fitness program that focuses on ‘constantly varied, high-intensity, functional movement’. Considered a sport as much as an exercise regime, much like Pilates or Zumba, it has developed a passionate online following. Characterised by regular ‘workout of the day’ or WOD videos, and alongside the increasing popularisation of
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A Case Study on the Espresso Mushroom Company A gourmet mushroom growing company fuelled by waste coffee grounds; If one didn’t know that this start-up was based in Brighton, (the home of the UK’s first Green Party MP and notoriously eco-minded), they could pretty well make the assumption. But the Espresso Mushroom Company is much
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‘It’s ok to buy status, just don’t overpay’ – A Case Study on Greats Whether they are developing a new product for an established company, or starting a business completely from scratch, the first step on any entrepreneur’s journey is finding an opportunity. For many of the most innovative entrepreneurs, this step is characterised by
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A Case Study on Aquapax For a product concept that began amidst a culture of religious fervour, as seventeenth century pilgrims bottled water from religious wells to take home as holy relics, the public perception of bottled water has undergone a dramatic transformation since its origin. It sits now in an increasingly politicised context, as
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Servitization This deep dive explores the growing shift towards a service economy with even large scale manufacturers changing their approach.
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Blackstone Entrepreneurs Network is an initiative to strengthen existing entrepreneurial ecosystems in struggling areas by building a network of master entrepreneurs and connecting them with a pipeline of potential high growth ventures
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Joseph’s You aren’t going to find any technicolor dreamcoats just yet but for shoes, jewellery, accessories, even a DIY crocheted beanie hat, you might want to add Joseph’s to your shopping list. For the past year a new shop just off the main pedestrian precinct in Nuremberg has been offering a glimpse into the
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This is a case study of an entrepreneurial venture established to try and solve problems of delivering fresh drinking water in developing countries.Red Button Design Case Study
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This is a case study highlighting some of the challenges in developing and then growing an entrepreneurial business. Dyson Case Study
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Yellowberry case study This case describes a start-up in the field of teenage clothing and highlights a number of themes including user-led innovation.
