A Case Study on FringeSport CrossFit is a fitness program that focuses on ‘constantly varied, high-intensity, functional movement’. Considered a sport as much as an exercise regime, much like Pilates or Zumba, it has developed a passionate online following. Characterised by regular ‘workout of the day’ or WOD videos, and alongside the increasing popularisation of

6 Sources of innovation
Accelerating innovation at Lufthansa Systems
This case study explains how Lufthansa Systems have been mobilising internal entrepreneurship through the version of an accelerator programme. Lufthansa Systems case
Storytelling
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Activity – Sources of innovation
Activity: Sources of innovation Where do innovations come from? Use the chapter in the book on ‘Sources of innovation’ to give you some ideas. Try and generate a list to populate the table below with examples. Source of innovation Examples R&D laboratories New drugs in pharmaceutical industry Market research New or improved
Jimmy Wales and the birth of Wikipedia
In this TED talk Jimmy Wales explains some of the ideas behind Wikipedia and the use of open source approaches to its development
Activity: Using creativity tools
Activity: Using creativity tools Choose a problem to work on or select one from the list below. How to reduce waiting time in a busy coffee shop? How to persuade people in a busy office to recycle more? How to improve the flow of people round a busy museum/art gallery and
Activity: Pattern recognition
Activity: Pattern recognition Choose a problem to work on or select one from the list below. How to reduce waiting time in a busy coffee shop? How to persuade people in a busy office to recycle more? How to improve the flow of people round a busy museum/art gallery and avoid
Joseph’s
Joseph’s You aren’t going to find any technicolor dreamcoats just yet but for shoes, jewellery, accessories, even a DIY crocheted beanie hat, you might want to add Joseph’s to your shopping list. For the past year a new shop just off the main pedestrian precinct in Nuremberg has been offering a glimpse into the
Charles Leadbeater on open innovation
In this TED talk Charles Leadbeater makes the case for innovation becoming a much more open activity involving a wide range of stakeholders.
Stephen Johnson – Where good ideas come from
In this TED talk Stephen Johnson explains how ideas emerge and connect to enable innovation.

Activities
- Using the 4Ps approach to explore innovation space
- Uses for ….
- Uses for …
- TRIZ
- The Way We Do Things Around Here
- Success and Failure in Innovation
- Strategic planning for implementation
- Strategic advantage through knowledge
- Strategic advantage through innovation
- SPOTS – an audit framework for new product or service development

Cases

Deeper Dives
