These are some quick interactive self-test quizzes covering various themes. Introduction to innovation Social innovation and entrepreneurship Globalization Building innovative organizations Sources of innovation Discontinuous innovation Searching for opportunities Innovation networks Developing new products and services Starting new ventures Knowledge and intellectual property Creating value and growing ventures Learning to manage innovation

15 Exploiting Knowledge and Intellectual Property
Absorptive capacity audit
Absorptive capacity audit. This is a self-assessment tool to help explore absorptive capacity within an organization.
Activity – identifying innovative capabilities
This activity helps explore the idea of building and exploiting innovative capabilities
Tesco Goes West
Professor Michelle Lowe (Southampton University)has been making an extensive longitudinal study of the entry of the UK retailer, Tesco, into the US market. This involved significant innovation along a number of dimensions including opening up new market positions, developing supply chains and rethinking the product/service offering. Her case study ‘Tesco Fresh and easy’ is also
Activity – Competence enhancing and competence destroying innovation
Competence enhancing and destroying innovation. This is an activity designed to explore patterns of innovation over time and across industries.
David Hall
David Hall on entrepreneurs – audio: David Hall on Entrenreneurs
Minimonos – Melissa Clark-Reynolds
‘Minimonos’ is an online game aimed at children which currently has around 250,000 players and is growing fast. (www.minimonos.com) It has a particular focus on sustainability and is a great illustration of the innovation space opening up in this area. In this video interview the company’s founder (and Alpha-Monkey!) Melissa Clark-Reynolds gives some great insights
Victor Cui – One FC
A great example of how entrepreneurship is taking place in Asia was given by Victor Cui, founder and CEO of One Fighting Championship (http://www.onefc.com/). This company promotes and covers ‘multi martial arts’ (MMA) events – a field which is the fastest growing sport in the world and which combines excitement, glamour and several thousand years
Simon Tucker

Activities
- Using the 4Ps approach to explore innovation space
- Uses for ….
- Uses for …
- TRIZ
- The Way We Do Things Around Here
- Success and Failure in Innovation
- Strategic planning for implementation
- Strategic advantage through knowledge
- Strategic advantage through innovation
- SPOTS – an audit framework for new product or service development

Cases

Deeper Dives
