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A Case Study on the Espresso Mushroom Company A gourmet mushroom growing company fuelled by waste coffee grounds; If one didn’t know that this start-up was based in Brighton, (the home of the UK’s first Green Party MP and notoriously eco-minded), they could pretty well make the assumption. But the Espresso Mushroom Company is much
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‘It’s ok to buy status, just don’t overpay’ – A Case Study on Greats Whether they are developing a new product for an established company, or starting a business completely from scratch, the first step on any entrepreneur’s journey is finding an opportunity. For many of the most innovative entrepreneurs, this step is characterised by
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A Case Study on Aquapax For a product concept that began amidst a culture of religious fervour, as seventeenth century pilgrims bottled water from religious wells to take home as holy relics, the public perception of bottled water has undergone a dramatic transformation since its origin. It sits now in an increasingly politicised context, as
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The innovation landscape has changed profoundly in the past decade and there is now considerable emphasis on opening up to new sources of knowledge and to the ideas of users in particular. In this report you can find an overview of some of these key trends and the emerging properties which they offer. Open_Collective_Innovation
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Ethnography One of the problems with market research is that asking people questions about their preferences, wishes and needs may not give the full picture. For many reasons people often say something different to how they actually behave. For this reason a useful addition to the market research toolkit is ethnography. This is a
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Supply chain learning This deep dive explores the theme of shared learning and innovation across supply chains and suggests that the competitive advantage of firms like Toyota owes much to sustained implmentation of this approach
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Transcripts are available for: video 1Process Innovation In A Hospital Setting Video 2 Improving The Patient Experience in Torbay Hospital Video 3-Enabling Innovation in a Hospital Setting
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This is a link to a discussion between David Nussbaum, Chief Executive of WWF and Deborah Meaden, a successful entrepreneur and panelist on the TV series ‘Dragon’s Den’.
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In these videos medical staff from Torbay Hospital UK, talk about their work in trying to make improvements to service quality and patient experience Video 1 Video 2 Video 3 You can find transcripts of the videos here
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In this video John Bessant talks about some of the challenges and opportuntties in the world of open collective innovation
