This is a toolkit developed by Henning Breuer and Florian Lüdeker-Freund designed to help explore and develop values-based innovation businesses. Henning 2017_Toolkit_Download_Instructions It links to their book on the topic which you can find details of here.

Implement
Fringesport case study
A Case Study on FringeSport CrossFit is a fitness program that focuses on ‘constantly varied, high-intensity, functional movement’. Considered a sport as much as an exercise regime, much like Pilates or Zumba, it has developed a passionate online following. Characterised by regular ‘workout of the day’ or WOD videos, and alongside the increasing popularisation of
Case study – Espresso Mushroom Company
A Case Study on the Espresso Mushroom Company A gourmet mushroom growing company fuelled by waste coffee grounds; If one didn’t know that this start-up was based in Brighton, (the home of the UK’s first Green Party MP and notoriously eco-minded), they could pretty well make the assumption. But the Espresso Mushroom Company is much
Greats – start-up case study in the sneaker industry
‘It’s ok to buy status, just don’t overpay’ – A Case Study on Greats Whether they are developing a new product for an established company, or starting a business completely from scratch, the first step on any entrepreneur’s journey is finding an opportunity. For many of the most innovative entrepreneurs, this step is characterised by
Aquapax case study
A Case Study on Aquapax For a product concept that began amidst a culture of religious fervour, as seventeenth century pilgrims bottled water from religious wells to take home as holy relics, the public perception of bottled water has undergone a dramatic transformation since its origin. It sits now in an increasingly politicised context, as
Deep dive – Servitization
Servitization This deep dive explores the growing shift towards a service economy with even large scale manufacturers changing their approach.
Jimmy Wales and the birth of Wikipedia
In this TED talk Jimmy Wales explains some of the ideas behind Wikipedia and the use of open source approaches to its development
Joseph’s
Joseph’s You aren’t going to find any technicolor dreamcoats just yet but for shoes, jewellery, accessories, even a DIY crocheted beanie hat, you might want to add Joseph’s to your shopping list. For the past year a new shop just off the main pedestrian precinct in Nuremberg has been offering a glimpse into the
James Dyson
This is a case study highlighting some of the challenges in developing and then growing an entrepreneurial business. Dyson Case Study
How to statements
How to statements A useful tool in creative problem solving is the ‘how to’ statement which provides a powerful way of reframing the problem. For example, consider the problem of a city council concerned with the amount of graffiti being scrawled on bridges, walls, trains and other surfaces. It regularly receives

Activities
- Using the 4Ps approach to explore innovation space
- Uses for ….
- Uses for …
- TRIZ
- The Way We Do Things Around Here
- Success and Failure in Innovation
- Strategic planning for implementation
- Strategic advantage through knowledge
- Strategic advantage through innovation
- SPOTS – an audit framework for new product or service development

Cases

Deeper Dives
