12 Capturing the Benefits of Innovation

Better Place

This is a case study of an ambitious innovation project in the field of electric vehicles.  It demonstrates the challenges of adoption and diffusion and some of the issues in managing a large-scale start-up venture. Better place   An excellent review of business models for electric vehicles is available from the Cambridge Service Alliance   2015

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Minimonos – Melissa Clark-Reynolds

‘Minimonos’ is an online game aimed at children which currently has around 250,000 players and is growing fast. (www.minimonos.com) It has a particular focus on sustainability and is a great illustration of the innovation space opening up in this area. In this video interview the company’s founder (and Alpha-Monkey!) Melissa Clark-Reynolds gives some great insights

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Helle-Vibeke Carstensen

Helle-Vibeke Carstensen is responsible for innovation within the Danish Ministry of Taxation and in this video talks about some of the challenges of enabling innovation in the public sector. More details can be found at: http://www.skm.dk/foreign/ She is also involved with Mindlab, an innovation support agency which develops new approaches and builds innovation management capacity

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David Simoes Brown

In this video interview David Simoes-Brown of 100% Open talks about some of the innovation management challenges involved in working with the new ‘open innovation’ environment. More about the company and some case studies and examples can be found at: http://www.100open.com/