Creativity matters
Posts By: John Bessant
Activity – Recollecting creativity
This exercise is designed to reflect on creativity as a process. recollecting creativity
Activity – Shared problem solving
Here are some activities which give you a chance to try out shared problem solving approaches: Brainstorming Uses for Six thinking hats
Activity – Creativity puzzles
Click here for some puzzles to stretch your thinking
New cases added – Red Button Design, Dyson
You can find these cases here: Red Button Design Dyson
Red Button Design
This is a case study of an entrepreneurial venture established to try and solve problems of delivering fresh drinking water in developing countries.Red Button Design Case Study
Deep dive – Discontinuous innovation
Discontinuous innovation deep dive
Transcript of Suzana Moreira interview
Suzana Moreira transcript
James Dyson
This is a case study highlighting some of the challenges in developing and then growing an entrepreneurial business. Dyson Case Study
New cases added – Local Motors, Yellowberry
We’ve added two new cases: Local Motors, describing a user community co-creating cars, vehicles and other solutions Yellowberry, a start-up in the field of teenage clothing which highlights the importance of user needs