Metaphor is a powerful tool for generating fresh insights in creative problem-solving. It helps us ‘get out of the box’ in our thinking and offers new perspectives on problems we are trying to solve. See also analogy, brainstorming
Posts By: John Bessant
Analogies offer a powerful way to generate new ideas based on linking similar worlds or properties to give fresh a fresh perspective. See also levels of abstraction, DOME project
Levels of abstraction This is a tool to help identify new insights and solutions by searching for analagous problems in other fields. See also analogies, DOME project, cause and effect diagram, and frequency chart
This case highlights some of the challenges in introducing radical system level change in the field of sustainability-led innovation and particularly illustrates the difficulties in securing widespread adoption and diffusion.
This is a case study of an ambitious innovation project in the field of electric vehicles. It demonstrates the challenges of adoption and diffusion and some of the issues in managing a large-scale start-up venture. Better place An excellent review of business models for electric vehicles is available from the Cambridge Service Alliance 2015
NPD game 2015 This is a game designed to illustrate some of the key issues in developing new products and services
This framework has been developed by Richard Owen and colleagues and is designed to enable discussion and exploration around the key theme of responsible innovation.
This report describes a number of case studies of companies participating in the WWF Climate Savers programme and the changes this has led to in their operations in China. Companies include: Lafarge, Volvo, Nokia Siemens Networks, Fairmount Hotels, TetraPak, Sony Click here for the report:ISPIM wwf 2012 april30